Glass broken, art print crumpled, small parts broken: When a shipment reaches the recipient in such desolate condition, it is extremely annoying. Sometimes the logistics provider is to blame if goods have been stored or transported improperly. But in many cases, the fault lies with the "packer".
Nowadays, parcel sorting is highly automated, so that instructions such as "Attention, glass" or "Do not throw" are hardly taken into account. Therefore: Always use a sturdy shipping carton and not a thin-walled sales carton (e.g. for shoes)!
When padding, the rule of thumb is: The heavier the goods, the stronger and more voluminous the padding material. For very heavy items, Styrofoam is a good choice; here, bubble wrap would not perform a protective function. This is ideal for lightweight items made of plastic or gift items.
Corrugated roll cardboard or airbags (large-volume plastic air cushions) also come into question. Tissue paper can be compressed extremely hard. So you need a significant amount of it for the cushioning to work. It is similar with newsprint: If it is only roughly crumpled, huge air spaces are created in the paper balls, which are rapidly squeezed together during transport. The result is that the goods are flung back and forth.
After the package has been sealed, a shake test is recommended. To do this, lift the package and shake it in all directions - even upside down. If you feel strong movements of the goods inside, the cushioning is insufficient. Please keep in mind that packaging materials such as Styrofoam should be reused. The next package is sure to come.