Our websites use so-called “social plug-ins,” i.e. plug-ins from social networks, in particular the “Share” button of the provider “Facebook,” whose website facebook.com is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. The party responsible for the German website facebook.de is Facebook Ireland Limited, Hanover Reach, 5-7 Hanover Quay, Dublin 2, Ireland. The plug-ins usually feature the Facebook logo. In addition to Facebook, we use plug-ins from “Google+” (provider: Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA), “YouTube” (provider: YouTube LLC, 01 Cherry Avenue, San Bruno, CA 94066, USA), “Twitter” (provider: Twitter, Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA), “Pinterest” (provider: Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA), “LinkedIn” (provider for customers outside the U.S.: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland and “XING” (provider: XING SE, Dammtorstraße 30, 20354 Hamburg, Germany).
For privacy reasons, we have deliberately chosen not to use direct plug-ins from social networks on our websites. Instead, we use an alternative technical solution that lets you determine whether and when data is transmitted to the operators of the such social networks. When you visit our websites, no data is automatically transmitted to social networks such as Facebook, Google+, Twitter or Pinterest. Only when you actively click on the respective button does your internet browser connect to the servers of the social network in question. This means that by clicking on elements and then on the symbol of the social network in question, you agree to your internet browser establishing a connection with the servers of that social network and transmitting usage data to the operator of that social network. We have no influence on the type and extent of data collected by social networks. For the purpose and scope of the data collection and the further processing and use of the data by the respective social networks as well as their respective rights and options for the protection of your privacy, please refer to their privacy policies. Facebook’s can be found at http://www.facebook.com/about/privacy/ and http://www.facebook.com/help/?faq=186325668085084.
Further information on data use for “Google+,” “Youtube” or “Twitter” can be found at http://www.google.de/intl/de/policies/privacy/ or http://twitter.com/privacy ,for Pinterest at http://about.pinterest.com/privacy/ , for LinkedIn at https://www.linkedin.com/legal/privacy-policy and for XING at https://privacy.xing.com/de/datenschutzerklaerung
Google Maps
To make your journey easier, we offer you the use of Google Maps to display maps and create directions. Google Maps is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. These pages are labeled accordingly.
By using this service, you agree to Google’s collection, processing and use of the data collected and the data entered by you. The terms of use for Google Maps can be found at http://www.google.com/intl/de_de/help/terms_maps.html [external site].
Web analysis with Google Analytics
This website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). Google Analytics uses so-called “cookies”, text files that are saved on your computer and enable analysis of your use of the website. The information about your use of this website generated by the cookie (including your abbreviated IP address) is transferred to a Google server in the United States and is saved there. Google will use this information in order to analyze your use of the website, compile reports on website activity for the website operators and provide further services related to website usage and internet usage. Google will also, where applicable, transfer this information to third parties where this is a legal requirement, or insofar as third parties process this data on Google's behalf. Google will not link your IP address to other Google data under any circumstances.
You can veto the use of your data by Google Analytics by installing an add-on in your browser. You can follow the link below, which will take you to the page for Google: http://tools.google.com/dlpage/gaoptout?hl=de [external site].
HotJar Web Analytics Service
This site uses the HotJar analysis service to improve usability and customer experience. Mouse clicks and mouse and scroll movements may be recorded. Likewise, keystrokes made on this website may be recorded. However, the recording does not take place on a personalized basis and thus remains anonymous.
HotJar does not record this data on sites that do not use the HotJar system. You can disable the HotJar service by contacting HotJar at https://www.hotjar.com/contact.
Optimizely
To be able to provide ideal presentations and features, the development of our service is based on A/B tests and multivariate analyses, which are implemented using the Optimizely web analytics service from Optimizely Inc., 631 Howard Street, Suite 100, San Francisco, CA 94105. This service uses cookies to identify a visitor’s browser and to analyze the use of this website. It is possible to deactivate Optimizely by following these instructions: https://www.optimizely.com/de/legal/opt-out/
More information about how Optimizely processes your data can be found here.
- Logging
- Each time you access the website, logs are created and processed for statistical purposes, leaving the individual user anonymous:
- Referrer (page whose link referred you to this website)
- Search terms (when the referrer is a search engine)
- IP is evaluated to determine the country of origin and the provider
- Browser, operating system, plug-ins installed and screen resolution
- Duration of visits to the pages
The data mentioned is processed by us for the following purposes based on our legitimate interest under Art. 6 (1) 1 f GDPR:
- Ensuring a smooth connection with the website,
- Ensuring comfortable use of our website,
- Evaluating system security and stability and
- for further administrative purposes.
We reserve the right to check this data retrospectively if we become aware of specific indications for illegal use. The data will be deleted immediately if it is no longer necessary for this purpose, but at the latest after six months.